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How to create successful audio guides in 2022

There are many advantages to using audio guides in museums and tourism. For one, audio guides can provide more context for visitors about the exhibits they are viewing. They can also offer anecdotes and stories about the items on display, which can make the visit more engaging and interesting.

The potential of audio is vast. The trend of audio consumption is only increasing, with more and more people getting into podcasts. In 2022, the majority of the populationis used to consuming podcasts. This is good news for anyone looking to leverage audio in a touristic destination.

What do podcasts and audio guides have in common? Both podcasts and audio guides are designed to be consumed by audiences, who appreciate well-produced audio content. The narration, when done well, can create a magical experience. However, robotic voices are not suitable for an audio guide, as they can be off-putting to listeners. So here are some tips for successful audio guides.

7 April 2022/by admin1376

Google Knowledge Panels for podcasts available

Audio SEO, News, Podcasting

Internet users have a wide range of options for accessing Google results. The Knowledge Panel is one of them. This is the long side rectangle that you can see on the right-hand side of the results page when you perform a search. Read more

29 October 2021/by admin1376

How to get the most of your podcast internationalization strategy

Audio translations, Podcasting

3 May 2021/by admin1376

10 Amazing Ways to Get Your Business Noticed with a Podcast

Audio translations

As a company or entrepreneur, you’re always looking for new ways to reach your customers. Podcasting is a great way to do this. Podcasting has been around for a while now, but it became popular during the pandemic. For many, the podcast was a way to escape from their own problems and find solutions. Podcasting is a great opportunity for a potential customer to get to know you and the value of your products and podcasts are a powerful tool for marketing your business. Here’s how to make your podcast work for you Read more

13 April 2021/by admin1376

Audio or video transcriptions: how to translate them?

Transcription

One of the steps when translating an audio/video file involves adapting the transcription into a foreign language. This step is necessary for the subsequent subtitling phase, or for setting up a voice-over in a different language, or simply to understand the audio/video content, or to improve its visibility on the web. Read more

8 February 2021/by admin1376

A step by step guide to making multilingual educational videos

E-learning

Videos are great for teaching concepts. When used in a education make it easier for teachers to transmit knowledge and for students to assimilate it. Video lectures are useful for teaching. They are specifically designed to facilitate understanding and retention of the content. The trend to create multilingual educational videos continues to grow due to their multiple advantages for teaching:

– Students are able to review content more than once, until the subject matter is understood, at the time when they are most willing to learn.

– Videos are more engaging and motivating than listening to a slide show or reviewing written content

– Online courses saw exponential growth during Covid

– Videos allow to reach easily an international audience

27 January 2021/by admin1376

Spotify strengthens its podcast advertising solutions with the acquisition of Megaphone

News, Podcasting

Spotify is expanding its podcast advertising capabilities with the acquisition of a major advertising platform, Megaphone. Read more

11 November 2020/by admin1376

The future of podcasting in a post-covid world

Podcasting

100 years after the birth of radio, podcasting is one of the main innovations related to audio. Radio on demand, audio on demand or whatever you call it, the ability to listen to content on almost any topic, on any device and whenever you want, is the great revolution in radio content. Time and technology are changing, but listening to voice is still a rewarding experience. Read more

1 September 2020/by admin1376

Google launches Audio Mixer, a new tool for creating audio ads

News

In recent years, the video format has enjoyed considerable success on virtually all web platforms, but audio is beginning to be one of the most demanded content online, as is the case with podcasts, online radio and other forms of digital audio. Read more

7 August 2020/by admin1376

Podcasting and digital audio are on the rise during containment in France.

News, Podcasting

Podcast and digital audio audiences are on the rise during containment in France.

Consumption of audio content and podcasts explodes during confinement: 46% of French people say they listen to more of them. A new study reveals a 20% increase in digital audio listening thanks to media, with 8 out of 10 French people listening to digital audio compared to 6 out of 10 before confinement. This phenomenon can be explained by the absence of car journeys which used to favour radio but which are now being abandoned in favour of digital.

24 May 2020/by admin1376

LenseUp News
Multilingual audio and video solutions.

How to create successful audio guides in 2022

Google Knowledge Panels for podcasts available

How to get the most of your podcast internationalization strategy

10 Amazing Ways to Get Your Business Noticed with a Podcast

Audio or video transcriptions: how to translate them?

A step by step guide to making multilingual educational videos

Spotify strengthens its podcast advertising solutions with the acquisition of Megaphone

The future of podcasting in a post-covid world

Google launches Audio Mixer, a new tool for creating audio ads

Podcasting and digital audio are on the rise during containment in France.

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